How many characters does an average texts contain?

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The quantity of characters in the content has an impact on the website’s visibility and marketing possibilities. So, how many characters should a good article have to rank well in Google’s search engine? Read more about it in the following article!

How many characters does an average text contain?

There is no one answer to this question, mostly because the length is closely related to the type of text.

Let’s stick with the most typical variant: length converted to characters with spaces. Remember that an A4 sheet can hold around 2800 characters with spaces.

Blog entries:

Blog articles typically range between 2,500 and 10,000 characters, including spaces.

An average, well-developed article has 5,000 characters with spaces. The appropriate number, however, is determined by the ability to cover all aspects of the subject as well as the competition’s actions.

Nonetheless, contemporary marketing trends suggest that “the more content, the better.” As a result, it is preferable to choose longer forms of material, if your budget permits them. This will allow you to maximize your SEO results.

Product descriptions

Product descriptions typically range from 500 to 2,000 characters, including spaces.

Portals that focus on a thorough presentation of the offer may allow up to 5,000 characters, including space for a single product description.

In this situation, the appropriate length topic necessitates differentiation: potential buyers’ attention is always restricted, so a portion of the content is given to sales content, while the remainder is devoted to technical information and SEO text.

So, if you don’t care about visibility, a brief summary is sufficient.

Category descriptions

Category descriptions typically range from 1,000-8,000 characters (including spaces).

Their primary purpose is to improve your search engine ranking, thus you should usually be prepared to write more characters. This will allow you to cover a greater number of key terms and internal links, which will improve the visibility of your complete selection.

Again, follow the premise “the more content, the better,” therefore the only limit is budget.

Sales texts

Sales texts often range from 500 to 2,000 characters long, including spaces.

Because SEO is missing in this case, you should concentrate solely on enticing customers to buy and providing vital information.

Posts for Facebook and Instagram

The ideal length of social media material varies based on marketing goals.

  • Slogans and texts that increase brand recognition must be simple and reflect your firm. From 50 to 200 characters including spaces.
  • Call-to-action posts contain innovative content connected to your industry and offer. The character count ranges from 200 to 2,000, including spaces.
  • Specialist and expert entries intended to present content from a certain field of industry, hence improving brand image and raising interest in the offer – 1,000 to 3,000 characters with spaces.

Jennifer Njiru

Jennifer, a freelance writer and the COO of Content Writer Kenya, embodies ambition and innovation, dedicated to delivering high-value content to clients. A creative at heart, she implements organizational strategies to efficiently accomplish tasks, ensuring the provision of wholesome and distinctive content.

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